About ASICS
We are ASICS - Anima Sana In Corpore Sano.
ASICS' founder, Kihachiro Onitsuka, believed in the transformative power of sports—the ability to uplift spirits, ignite positivity, and drive progress. Even today, we carry that belief forward, inspired by the impact sports can have on people’s lives
Messages from the CEO and COO
ASICS is now a global company with 8,500 employees worldwide, operating profits of 100 billion yen, and more than 80% of its sales outside Japan.
Our founding philosophy of "A Sound Mind In A Sound Body," which expresses our desire for people around the world to live healthy and happy lives, both physically and mentally, remains the basis of everything we do today.
ASICS at a Glance
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Founding Year
1949 -
Worldwide Locations
65 locations -
Consolidated Number of Employees
8,987 employees -
Sales ratio outside Japan
80.3 % -
Number of OneASICS Members
1,760 million people -
Consolidated Number of Employees
*compared with 2015
29.8 %
This information is as of December 31, 2024
The History of ASICS
ASICS' journey began with the vision of its founder, Kihachiro Onitsuka, who, motivated by a deep commitment to nurturing the youth in post-war Japan, embraced the belief that 'A Sound Mind In A Sound Body.' With this guiding principle, Onitsuka ventured into the world of sports, aiming to contribute to the revitalization of the nation and to foster the growth of future generations.
ASICS Virtual Museum
This is a virtual museum where you will experience the 'joy and greatness of sports' through displays of shoes and apparel that support top athletes' performances. Discover the history and evolution of ASICS, loved by athletes from various sports from its start to the present.
Miniature Shoes Workshop
We offer workshops where you can experience ASICS craftsmanship through the creation of miniature shoes. Why not try assembling small parts and making a tiny shoe? (In Japanese only)
Locations
- ASICS Corporation Headquarters
- 1-2-4, Daiwa Kobe Building, Sannomiya-cho, Chuo-ku, Kobe, Hyogo 650-0021, Japan
- TEL: +81 (0)50-1745-2248