RELEASE DATE: 2019.12.02
Leading-edge sports science provides calibrated support for lateral movement
In the latest evolution of the iconic GEL-RESOLUTION™ tennis shoe series, ASICS has announced the launch of the new GEL-RESOLUTION™ 8 model. Loaded with advanced technology underpinned by the human-centric science approach of ASICS Institute of Sports Science (ISS), the GEL-RESOLUTION™ 8 shoe is designed with the modern baseline player in mind, giving wearers of various levels the edge they need to win long, powerful rallies from the back of the court.
Developed with the input of ASICS Global Brand Ambassador and eight-time ATP singles tour titlist Gaël Monfils, the GEL-RESOLUTION™ 8 shoe boasts unique features such as DYNAWALL™ technology, which ensures a superior balance of stability and flexibility; DYNAWRAP™ technology, a system of panels that cradle the foot and use the wearer’s own momentum to maintain an excellent fit; a shoelace garage on the tongue to prevent lace breakages that disturb a player’s rhythm; and a unique outsole design that maximizes contact area in zones that are crucial to braking, and reduces friction in those needed for sliding. The results deliver on the concept Brake The Unbrakable, with an astonishing 7.2% more dynamic braking force than predecessor GEL-RESOLUTION™ 7 (according to an ISS survey), enabling quick recovery and surefooted returns––not only from the baseline, but wherever the flow of play may take you.
“The first thing you look for in tennis shoes is stability––stability and comfort. You need to trust them, because your shoes are very important,” says Monfils. “The new GEL-RESOLUTION™ 8 model has great stability and the grip is unreal. I’m an extreme mover, and with these shoes I feel confident––for power, for changing direction. You need to have great balance, and these shoes give you the balance and the stability you’re looking for.”
“With tennis shoes, the ultimate goal is to give the wearer more time,” adds Isamu Ochi, General Manager of ASICS CPS Footwear Division’s Product Management Department. “That means the time to make that crucial return, prepare for the next shot, seize the upper hand and put your opponent on the back foot. Being able to stop and change direction quickly is vital to that, which is where our new GEL-RESOLUTION™ 8 model comes in.”
This performance, facilitated by ASICS’ stability-focused technology, is also reflected in a design with dynamic lines and a low center of gravity inspired by a sports car. “As with all our tennis shoes, the idea was a design that instantly evokes the shoe’s benefits and functionality the first time you see it; something that needs no explanation,” says CPS Design Team Manager Masashi Seo. And from the stitching on the upper, to the use of individually sculpted resin components, every design element has a functional purpose, combining a classically Japanese subtlety and attention to detail with fresh, innovative styling focused firmly on the future.
Ultimately, says Tatsuya Ishikawa, Lead Researcher with the ISS Footwear Function Development Team, the GEL-RESOLUTION™ 8 tennis shoe is a reflection of ASICS’ intensive research into the mechanics of tennis: “In contrast to running, which is principally about moving in straight lines, tennis involves a lot of different movements. It’s our job to focus on those, and every new release takes that to the next level. We’ve been selling tennis shoes since 1952, and as playing styles have evolved and become more physical––from the pro ranks right down to youth tennis––our shoes have adapted to meet those requirements.”
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