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An Investment Subsidiary to Accelerate Business Tie-ups with Startup Companies Establishment of “ASICS Ventures Corporation”

2016.11.15 PRESS

ASICS Corporation (Headquarters: Kobe, Japan; President and CEO: Motoi OYAMA) announces the establishment of ASICS Ventures Corporation. The new wholly-owned subsidiary will be a corporate venture capital arm for ASICS globally, an investment company to accelerate business tie-ups with startup companies.

From its foundation, ASICS has produced, and delivered to the market, a wide variety of truly innovative products and services, predominantly in sport arena, backed by our continued challenges in developing highly sophisticated sport science technologies. We believe that ASICS can further accelerate our continued quest for innovations, leveraging business development with startup companies that have innovative products and services, technologies and people.

ASICS wishes to further ensure our sustainable growth through capital and business tie-ups with startup companies that would create customer values if combined with ASICS group resources.


                 Company overview

     Company name:            ASICS Ventures Corporation
     Location:                      Kobe, Chuo-ku, Minatojima Nakamachi
                           (ASICS Corporation Kobe headquarter)
     Ownership:                 ASICS Corporation 100%
     Date of establishment:  November 15, 2016
     Investment budget:       JPY3 billion
     Representative:          Hiroaki Kageyama
     Operations:                  Capital investment in, and promoting business development with,
                                    startup companies
     Key areas of interest:    Sports & Health, Innovative technologies, and Sustainability

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